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Communication Specialist with 10 years of relevant experience working with INGOs on diverse development issues focusing on Fundraising, brand, campaigns and programs initiatives. Looking for challenging and responsible position to add value to socially conscious organizations. |
 Contact Shankar Laxman
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Area of Expertise: |
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Communications, IT, Media, Knowledge Management, Editor
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Professional Experience: |
I have been working in the development sector for a decade now. Having done my specialization in new media advocacy, I have worked on various social issues with International NGOs across the country creating greater impact by effectively implementing new media programs.
With the expertise of working on communications, I have developed and excelled in fundraising, branding and Program initiatives. I have closely worked with international offices managing and producing materials for external stakeholders during emergencies and for positioning respective national offices.
I have been part of prestigious, issue based and fundraising campaigns like GROW, Trailwalker (in Oxfam), Support the champion in you (in CAF).
Having worked with long and diverse list of organizations including National Geographic, Third Eye New Medium, Oxfam India, Charities Aid Foundation, Swaminathan Foundation and OISCA International, I adapt to change quickly and can work in diverse environment.
I also specialize in developing strategies that involves diverse audiences like corporate, policy makers, media, general masses and civil society organizations.
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Education: |
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Delhi University, Delhi Bachelor in Political Science Honors - 2003\r\nAurobindo Institute of Mass Communication, Delhi PG Diploma in Journalism - 2004\r\nLight and Life Academy, Ooty, Tamil Nadu Masters in Multimedia Journalism - 2007 (specialization on social issues)\r\n
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Affiliations and Achievements: |
Achievements till now in CAF India
1) Launch of India Giving Report - email campaign, One full page exclusive article on India giving report in MINT - This report generated a huge media visibility
2) Successfully rebranded CAF India.
3) First ever animation for CAF INDIA on “Support the champion in you” Campaign.
4) Communication and Marketing strategy set up in place
5) Social media viewership and engagement of CAF India page increased by 800 to 3000 within a span of 3 months.
6) Launch of World giving index - Coverage in The Mint and The Times of India
7) Support the champion in you - Times of India, Hindustan Times, Radio Mirchi - 98.3 and 104.8 FM.
8) Pursued and collaborated with JC DECOX for Bangalore International Airport to put up “GAP ADS” for CAF India.
9) Achieved 5000 registration of cyclist to participate in the cyclothon
Achievements in Oxfam India-
•Out of the way delivery award for Trailwalker(2011), 2) Most innovative team member for communications (2011-12), 3) Most innovative team award for Direct Mailer (2012
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